Estudio de factibilidad para implementar el servicio de parrilladas en el restaurante Boomerang de la ciudad de Latacunga año 2013

Abstract

The present research objective is to conduct feasibility study to implement barbecues service in the Boomerang Restaurant in Latacunga city, a survey was developed to obtain useful and reliable data, through the formulation of clear and concise questions, directed to 348 customers with unsatisfied demand. The obtained data was collected and analyzed in order to standardize the working hours, meat preferences, preparations and each course cost, in this way a menu to satisfy the costumers need could be defined as the final proposal. When developing the project study, the financial evaluation provided data such as: an internal rate of return (IRR) of 106%, the net present value (NPV) $182.917 over a period of recovery (PRI) of the first year. It was determined that the project is highly viable and profitable; Viable because the credit for the project implementation could be paid; and profitable because the benefits will outweigh the costs, there are real, economic, social variables, supply, demand, competition and others, which provide ideal conditions for the implementation of the project, creating more jobs, giving a better service and profitability to the company.