Estudio de factibilidad para la creación de una microempresa de comercialización de pan congelado para hosterías y restaurantes del cantón Puyo 2013

Abstract

The Project aims to determine how feasable the production and commercialization of frozen bread is. In the market study it was developed the survey, offer-demand analysis where positive data were provided. The percentage of the expected demand is 95%, stating this way 940553 units to be prepared, having as main client’s lodges and restaurants from Puyo city. In the technical study it was set the fixed and current assets and works force that will contribute in the productive process of frozen bread, as well as it was determined the microenterprise investment, in addiction it was determined its location in Pastaza province, Puyo city on Francisco de Orellana and 10 de Agosto streets. In the Merchant Legal study they were set the necessary requirements for its operation such as permissions and license, additionally it was created the regulations and values the company will have in order to allow its development in the market. An environmental impact was not determined since all areas use renewable energy for its operation. The financial study determined an investment of 214226,03 dollars for its creation, besides this, future costs and expenses were forecasted, through which it was obtained the profit and cash flow that allowed determine the Net present value (NPV) in 588740,33 dollars as a positive fact in the tenth year and the Internal Refund Period (IRP) in the second year and an Internal Rate of Return (IRR) of 64%, which demonstrates the practicability of the Enterprise due to its high profitability.