Estructura del Proyecto de Pre-Inversión del Paradero Gastronómico Turístico Crow en la Parroquia de la Shell, Cantón Mera, Provincia de Pastaza. 2011

Abstract

This investigation was carried out to structure a project of Pre Investment Gastronomic Tourist Whereabouts Crow, in Shell Mera city, Pastaza province, its objective is to establish demographic characteristic partner tourist´ that go to the sector, by means of a study to determine the Environmental Impact that brings to get the execution from project. A descriptive and explanatory level investigation was applied, at local and regional environment, using analysis of strength, opportunity, weakness and threats, of competence and surveys used 376 tourists. The national and foreign demographic, tourist characteristic partner, in masculine sex 57% and feminine sex 43%, age among 20 to 30 years 37%, 31 to 50 or more years 63%; the study determined that 100% acceptance for its creation. In the financial analysis it was observed that the data projected positive results: VAN $30.781,97, TIR of 25%, the recovery of investment is give starting to third years a benefit/cost ratio of 1,06, with an initial investment of $75.560,06 being viable, therefore recommended for implementation taking into account business plan, environmental impact is minimum and controllable because it is an urban area where no loss of endemic species of flora and fauna.