Propuesta de encadenamiento productivo para el fomento del turismo sostenible en la Reserva de Producción de Fauna Chimborazo – cantón Guano

Abstract

The aim of the present search was to carry out the proposed production chain for promoting sustainable tourism in the production reserve wildlife Chimborazo – canton Guano, with the analysis of primary and secondary information value chain community tourism was identified by identifying certain links the value chain presents situations that must be strengthened to promote sustainability, the proposal identifies as ideal phase to production, marketing, consumption and participation were analyzed to determine the level of impact and feasibility in Pulinguí Centro, Calshi and Santa Lucia de Chuquipoguio parishes, it was determined that the level of impact has a value of 1.5, identifying as non-attainment, in applying the proposal reflected a 2.9 as a result of where the elements achieve high quality performance, which contributes to the achievement of a process sustainable and indispensable to generate products and services to enhance the resources and tourist and non-tourist ventures, so the Municipality of the San Andrés parish should support the formation of these new strategies for sustainable integration to improve competitiveness and socioeconomic development a locality.