Plan de exportación de seda desde Cebyseda en el cantón Penipe provincia de Chimborazo a París - Francia

Abstract

The present thesis is a "Plan of silk export from Cebyseda in the Canton Penipe Province of Chimborazo to Paris France"; to improve the country's economy and to give an in- crement of foreign that it contributes to the economic and so- cial development of Cebyseda. Due to the great demand that it exists according to the market study, a current analysis of the situation of the implied countries was obtained Ecuador and France, with the technical and commercial knowledge to arrive with a product of quality requested by this market assisting the requirements and impositions so those are carried out for the export also, the process of elaboration of the silk, commercialization, the production capacity, and its com- petitors were investigated. The export plan intends to take advantage in an opportune way the commercial opening for the export to France, by means of the silk offer that they fulfill the standards and appropri- ate certifications to the demands of the market and the same time to take advantage of the high return prices due to the little participation of other companies As consequence, it would be a profitable and useful plan of silk export for the company that will generate progress, working sources, offering economic stability to the families who work for it. It is recommended that this plan must be executed in responsible and practical way, know ing that the Ecuadorian silk competes in price and quality with the international market and the training to the employees through motivation chats to improve the organizational acting