Modelo de gestión administrativo y financiero de la Cadena de Farmacias Sylvana para la toma de decisiones gerenciales, en el cantón Riobamba, provincia de Chimborazo, para el período 2016

Abstract

The current degree work named Model of the Administrative and Financial Management of Sylvana Pharmacy chain for head decision making at Riobamba canton, Chimborazo province, for the period 2016; such work was created and developed aiming to provide the Company a document to help efficiently on its administrative and financial activities, for the elaboration of it, such mentioned elements cannot be left out since they constitute the basis of the development formerly described. In order to analyze the current situation of Sylvana Pharmacy chain either in the internal as well the external environment, techniques such as surveys and interviews have been applied, developing a SWOT matrix (Strengths, weaknesses, opportunities and threatens) whit the collected data. The matrix helped to determine the lack of necessary documents used to guide the development of activities and their accomplishment in the enterprise. After identifying the weaknesses and lacks in the pharmacy, the theoretical framework was developed to sate in the work different definitions proposed by several authors who will support the current research work. Next, it is explained a proposal whit the capacity of solving the problems found in the previous analysis, this proposal is based on the elaboration of necessary documents for the administrative and financial tasks, which will guide the board and personnel to show a better performance in every single action the enterprise performs.