Estudio de factibilidad del proyecto Empresa Pública Fábrica de Ideas de la ESPOCH, para potenciar el emprendimiento y la innovación empresarial en el cantón Riobamba, provincia de Chimborazo, 2017

Abstract

The purpose of this reserch proposal is to diagnose the current situation of the process of undertakings in the institution and analyze the feasibility of the creation of the Public Company “Fábrica de Ideas” of the ESPOCH. A descriptive research was carried out, two properly designed and structured questionnaires were applied the first questionnaire was applied to 380 polytechnic students and the second questionnaire to 286 ESPOCH teachers. These surveys were applied with the purpose of analyzing the convenience of creating a dependency that advises, guides, supports and matures the projects or business ideas of the students and also know the predisposition of the teachers to collaborate in this type of initiatives. The results of field research allowed to identify that there are enterprises that are generated by students but that many of them reman as ideas and are not executed due to lack of advice, financing, and lack of knowledge of the market. As a consequense, it is proposed to the authorities of the ESPOCH, the implementation of the Public Company “Fábrica de Ideas de la ESPOCH”, to promote entrepreneurial and business innovation in the Riobamba district and in the Province of Chimborazo.