Aplicación de la realidad aumentada como herramienta de enseñanza y su incidencia en el rendimiento académico del Primer Ciclo de la Carrera de Diseño Gráfico de la Universidad Técnica de Cotopaxi en el período académico Septiembre 2013 – Febrero 2014

Abstract

Augmented Reality was applied as a teaching tool and its incidence was determined in the academic performance of first cycle of studying Graphic Design at Universidad Técnica de Cotopaxi (September 2013-February 2014). The software used was Aumentaty Author and teaching resource (book which incorporated markers), which when projected to the webcam were recognized 3D objects and visualized students. The research design was quasiexperimental, working with a control group and experimental group, to whom a

test on knowledge before and after using the Aumentaty Author software was

applied in order to measure the background in the subject Basic Design.

Statistical analysis of the averages obtained in the third set was performed, the average course March to August 2013 corresponds to 7.6 / 10 points and the experimental group in September 2013-February 2014 8.5 / 10 points, checking that the group using the software achieved greater percentage compared to another group that did not use the software, the difference being 0.9 / 10 points equivalent to 9%; The hypothesis testing was performed using the T-student statistical test that allowed accepting the alternative hypothesis, the application of Augmented Reality positively affects the academic performance of undergraduate students of the School of Graphic Design. It is recommended to encourage the use of Aumentaty Author software in the Basic Design course studying Graphic Design.