Proyecto de inversión para la creación de una empresa avícola productora y comercializadora de huevos en la parroquia Pan de Azúcar, provincia de Morona Santiago, año 2023

Abstract

This research work called Investment Project for the creation of a poultry company in Pan de Azúcar parish, year 2023, has as its main objective to provide quality products in the market, generating sources of employment in the environment. All this was done through a mixed methodology. Through a market study applying the survey as a research technique to the inhabitants of the Morona canton, it was possible to determine the demand with an acceptance of 87.11% towards this type of company, on the other hand, it was determined that there are no poultry companies within the sector. In addition, technical studies were conducted in which we found the initial investment with working capital, fixed assets, and deferred assets, detailing the corresponding values, thus providing quality products at affordable prices. In the legal, organizational, and administrative study, the total structuring of the microenterprise is proposed for better management in each of the processes. Finally, in the financial study, by means of the respective analysis, the poultry farm should have an initial investment of $118. 089.05 for the creation and development of the company; regarding the feasibility of the project, two important indicators were calculated such as the NPV with a value of $ 27300.29 being greater than 0, indicates that the implementation of the company "Granja EQAV" is feasible, and the IRR with a percentage of 33.18% being greater than the minimum acceptable rate of return TREMA (23.60%), it is stated that the project is feasible. It is concluded that the project is feasible and sustainable for the creation of the company in the studied period