Estudio de percepción de la situación actual frente al cambio climático en el sector turístico del cantón Riobamba, provincia de Chimborazo.

Abstract

This research aimed to know the perception of the current situation regarding climate change in the tourism área of Riobamba canton, Chimborazo province; which was done through analytical and exploratory methods; collecting primary information from reliable sources. The research was developed in the three stages, the first stage analyzed the level of knowledge of tourism service providers about climate change and analyze the perception of the impact of climate change, in which a survey was used whose instrument was a questionnaire applied online through the digital platform Surveymonkey, through these quantitative and qualitative information was collected in order to know the level of perception and the level of knowledge about climate change and how it could affect tourism; In the second stage, a statistical analysis was carried out in two phases; phase 1: Tabulation of data obtained, Generation of bar graphs, Interpretation of graphs, phase 2: Generation of SWOT matrix, Analysis of independence between variables, double entry tables, Calculation of observed frequencies, Chi square, Calculation of expected frequencies, Calculation of test statistic and calculation of critical value; in the third stage, the contingency plan on climate change for tourism servers was designed through information technologies. It is evident the lack change for tourism servers was designed through information technologies. It is evident the lack of importance that the authorities and tourism entities give to the issue of climate change since the laws, regulations or ordinances are minimal or nonexistent not providing information according to the above-mentioned issue with posible solutions, which is why the use of the proposed contingency plan to mitigate climate change.