Proyecto de factibilidad de fomento productivo para la asociación de trabajadores autónomos Mons.” Leónidas Proaño” de la comunidad Troje Chico

Abstract

The present feasibility project about the productive promotion in the association of workers Monseñor Leónidas Proaño located in a community called Troje Chico, province of Chimborazo, Colta canton, Columbe parish was aimed at promoting the growth of the association and its associates, adapting the infrastructure to commercialize quality quinoa at an affordable price for the consumer. Regarding the methodological part of the investigation, the inductive, deductive and analytical method was used, the techniques and instruments used were an interview, a survey and the direct observation, which helped to collect real information to elaborate a proposal. Through the survey, it was possible to determine that 97% of the economically active population of Riobamba city consume quinoa and are willing to pay more than 1 dollar for each pound. The proposal is based on the improvement of the infrastructure or collection center through the adequate distribution of the plant with a production process that controls the quality of the product for the consumer. In conclusion, the elaboration of the productive development feasibility project will help the associates and community members to improve their quality of life, their income, since through the application of this project they will be able to sell their product at a fair price, thus fulfilling the proposed objectives. . Finally, it was suggested to the managers to socialize the regulations and policies to all the members to guarantee their application in order to fulfill the social purpose for which it was established.