Modelo de gestión financiera para la empresa Industrial Marco, ubicado en el cantón Francisco de Orellana, provincia de Orellana, año 2021

Abstract

The present research work called financial management model for the company Industrial Marco, located in the canton Francisco de Orellana, province of Orellana, year 2021, aimed to optimize both economic and financial resources of the company. For the development of this model, a survey was made to the workers of the institution, in addition to the interview to the manager/owner through which information necessary for the development of the research work was collected; likewise, the SWOT analysis, MEFE, MEFI and analysis of the financial statements were made, from which problems such as lack of liquidity, low profitability and lack of policies in terms of collections, payments and credit were obtained. Through the proposed financial management model, the company's mission and vision were redesigned, a structural organization chart was defined and supported by the respective manual of functions for each of the positions, and a series of strategies were proposed through the Annual Operating Plan and financial policies that reflect the results in the projection of its financial statements and ratios. It is recommended the execution of the proposed financial management model focused on liquidity and that will contribute to the optimization of its economic and financial resources of the company.