Estudio de factibilidad para la creación de una empresa de asesoría administrativa para las PYMES de la ciudad de Quito

Abstract

This investigation was aimed to analyze the feasibility to create an administrative consultancy company for SMEs (small and medium-sized companies) located in Quito city, specifically for small companies dedicated to providing beauty and aesthetic health services such as spas, hairdressers and aesthetic centers located in the northern part of the city. The study was carried out with the purpose to decide to invest or not in the creation of an administrative consulting company through a financial technical analysis. To develop the study, some techniques such as the observation and the use of investigative tools were used, and surveys and interviews applied to the owners of the companies under study. Through the analysis of the information, it was possible to determine a lack of knowledge in terms of administrative management by the owners and managers of these companies, as well as their interest to obtain help to conduct their organizations in areas such as human resources, accounting, development of growth strategies, the use of ICT (Information and Communication Technologies) and financial management, regarding the results of the financial technical analysis are favorable. The research established that the owners of these microcap companies need to seek advice to improve their income, this added to the interest shown by entrepreneurs in being provided with advisory services as well as the limited amount of advisory companies specialized in providing these services to this niche, especifically, it was recommended that they proceed with the creation of the administrative consulting company