Plan estratégico para desarrollar el turismo en la comunidad huaorani Dikapare perteneciente a la parroquia Inés Arango del cantón Francisco de Orellana.

Abstract

The present research was carried out with objective to elaborate a Strategic Plan to develop tourism in Huaorani DIKAPARE Community, from Inés Arango parish from Francisco de Orellana canton, which allow the fulfillment of proposed objectives to promote socio-economic and tourism development from community. The research had a qualitative and quantitative approach, surveys were conducted to apply a market study to national and international tourists and interviews to know approval and needs in the locality, as well as calculations with numerical data. The following techniques were used like bibliographic review of scientific journals, websites, reports, and theses related to the topic for scientific support and contribution; and field observation to carry out the situational diagnosis. The information gathered made it possible to generate strategies to promote socioeconomic and tourism development, also the project is adapted to the needs and capacities from Decentralized Autonomous Government from Orellana Province (DAGOP). Surveys were conducted to generate data for design of Strategic Plan. The surveys were applied to generate data for design strategic plan, focused on publicity for recognition of tourism in that community, improvement of services, and creation of new product lines with innovative tourism packages innovative tourism packages. It is concluded that it is feasible to execute the Strategic Plan in a period of one to three years, which will allow strategies to flow directly and indirectly in socio-economic and tourism development from community socioeconomic and tourism development. It is recommended to develop training, tourism development programs for community for taking advantage tourism potential them and thus offering a good service to the tourists.