Estudio de factibilidad para el alquiler de casas móviles con fines turísticos en la provincia de Chimborazo.

Abstract

The main objective of this research was to determine the feasibility of renting mobile homes for tourism purposes in the Chimborazo province. The work was conducted using the Muñoz 2019 methodology, which consists of analyzing the commercial, technical, environmental, legal, administrative, economic, and financial viability using qualitative and quantitative methods drawn from secondary sources. In the commercial study, through the market participation process, it was determined that the project is viable since a total of 7220 tourists agree with the creation of the mobile home rental service, where they can enjoy food, lodging, and transportation in one place. Regarding the environmental study, a manual of good practices for to use of mobile homes was prepared to provide the user with a support tool to minimize negative effects on the environment, health, safety, and maintenance of the fixed assets to be used. The legal-administrative study established the organizational and functional structure of the company and was based on the legal framework analysis. The project will operate as a family company, which will have a commercial registry legally registered in the Superintendencia de Compañías governed by entities such as the Agencia Nacional de Tránsito (ANT), the Servicio de Rentas Internas (SRI), and the Gobierno Autónomo Descentralizado Municipal de Riobamba. The project is financially viable since the Net Present Value (NPV) is positive with a value of $ 62,290.21, an IRR of 20%, and the capital recovery period (CRP) will be in the fourth and fifth year, the benefit-cost ratio (BCR) is $ 1.31. It is recommended to execute the project based on commercial, technical-productive, and economic-financial studies.