Proyecto de factibilidad para la creación de un centro de acopio y comercialización de papas en la parroquia de San Andrés, cantón guano, provincia de Chimborazo

Abstract

The main objective of this research work was to carry out a feasibility study for the opening of a potato collection center in the sector of San Andrés, province of Chimborazo. It is important to remember that economic reactivation puts pressure on all the country's economic sectors and even more so when sustainable products from the agricultural sector can be used; For this reason, he sought to integrate the necessary technical conditions to know if it is possible to commercialize potatoes in a sustainable way and with added value offered by the construction of a collection center. For this purpose, a mixed approach methodology was used, with inductive-deductive, analytical-synthetic methods through techniques such as interviews and surveys with their instruments for determining and collecting the information necessary for the study. Once the main variables were determined, the proposal was structured, which had five phases to identify the necessary resources for the start-up of the project. This will determine the unsatisfied demand for the product to be marketed, the level of investment that will be made, the costs and expenses incurred and the level of marketing that can be carried out. All this, being together the way in which human and physical resources are available with a monetary level that was evaluated in the economic and financial study. Thus concluding that the project proposed for the town is feasible since it has a positive NPV of and an IRR of. Thus, it is recommended to implement it whenever investors will achieve a positive return