Proyecto de factibilidad para la creación de una sucursal en el cantón Chambo para la Veterinaria Famaves, ubicado en la ciudad de Riobamba provincia de Chimborazo, periodo 2020

Abstract

The present study aims to carry out a feasibility project to open a franchise in Chambo canton, located in Riobamba city, province of Chimborazo during 2020, with the aim of meeting the demand of the population and improving the competitiveness of veterinary medicine to position the company in Chambo and its surroundings. To develop this research, methods, techniques and field studies were used through the application of surveys and interviews to the population of the cantón that utilize animal production as a resource to support their families. This proposal conducted a market study that helped to determine the unsatisfied demand of 30175; A technical study which allowed to determine the distribution of the company along with the description of each process. The administrative study established the structural organization chart regarding the functions of each veterinary medicine area. The legal study detailed the documents that must be fulfilled by the business for its operation. The financial and economic study determined the investment, financing and cash flow. Finally, a financial evaluation was carried out, with the following results: a discount rate of 11.83%, net present value (NPV +) $ 4127.24, internal return rate (IRR) 16.49%, capital payback period (PRC), in 4 years 5 months, and a cost benefit ratio (B / C) of 1.29. The indicators meet the evaluation criteria and the viability of the project so that the execution of the project is recommended.