Desarrollo de un plan de comunicación como eje para la participación ciudadana en la distribución de los presupuestos participativos del gobierno autónomo descentralizado de la provincia de Orellana.

Abstract

The purpose of the following research is to develop a Communicatión Plan as an axis for the citizen participation in the distribution of the participative budget by the Decentralized Autonomous Municipal Government of Orellana, in order to imporve the communicational quality regarding the citizen participation in the participative budget The methodology used has been participative and is was based on the qualitative and quantitative analysis of information by using the deductive method together with primary and secondary sources of information. The proposal is a guide for the application of the communication plan as an axis for he citizen participation in the distribution of the Decentralized Autonomous Municipal Government of Orellana´s participative Budget with a mangement model which guaranties the economic and social sustainability; which through the use of strategies and actions proposed will allow improving the management and the promotion of the participative Budget. It is recommended to implemet the Communication Plan as an axis for the citizen participation in the distribution of the participative Budget by the Decentralized Autonomous Municipal Government of Orellana, taking into account the needs and requirements of the neighborhoods, parishes and counties from Orellana. It is also necessary to monitor the objectives, goals, projects and programs in order to evaluate the fulfillment of the established aspects. Finally the conclusiones and recommendations are exposed as a result of the research, this is done through the information given and contained in previous chapters.