Valoración de la existencia de los sistemas de información en el uso del transporte público urbano en el cantón Riobamba, provincia de Chimborazo

Abstract

The "Assessment of the existence of information systems in the use of urban public transport in the canton of Riobamba, Chimborazo province" is a research whose main objective is to develop an information system addressed to users, in order to provide information about the service thus, to increase the demand, improve the profitability, and the service level of the public transport. The research was carried out by means of instruments such as surveys and interviews to users, service providers and the regulatory and control entity, in addition to this, observation forms were also used for the field work, which made possible to know the current situation and determine the need for an information system to publicize the offer of the public transport service of Riobamba city. From the collected data, it was found out that 11.23% of the population knows the sixteen transport routes, a 48% asks to the citizens to get information, currently, the service counts on 10.76% of information elements established by Angel Molinero and Luis Sánchez in their book "Public Transport". It is concluded that the existing information elements are deficient since the population is not aware of the operation of this mode of transport. It is advisable to provide information to users in the following stages: decision to make a trip while waiting at the stop of origin, as well as into the units while moving to their destination, which generates greater confidence in decision making, and therefore, fidelity with the service.