Proyecto de exportación de quinua orgánica de la “Corporación de Productores y Comercializadores Orgánicos Bio Taita Chimborazo (COPROBICH)” para aperturar nuevos mercados, ubicada en la parroquia Cajabamba - cantón Colta de la provincia de Chimborazo al mercado de Australia – ciudad de Sydney durante el periodo 2015

Abstract

The main objective of this thesis is to developed an export Project for organic quinoa from COPROBICH Corporation to open new markets in Sydney – Australia, during the 2015 period. A market study was conducted, which presents a number of advantages such as: geographical location, cultural diversification and boost foreign trade. In the commercialization proposal some points were taken into account, which are relevant for exportation, these are: cubing, label, international transport, neccesary documents, incoterms. Fort he financial analysis financial statements of the Corporation COPROBICH were taken as reference: general balance shett, income statement and cash flow. Trough these financial reports the following cost were obtained: the Project projection for the subsequent five years, a TIR of 48% and a cost and profit of 1,17 and 1, 13. With these results the feasibility of the export Project was verified, it will also benefit to 1632 small farmers of quinoa in the Chimborazo province and the economy of the country. It is recommended diversification of products and export market; this opening must be performed especially in those countries where there is a high demand for organic and healthy cereals.