Proyecto de factibilidad y gestión inicial del centro de acopio de los productos nativos de la Corporación de Organizaciones Indígenas de Cebadas (COICE), provincia de Chimborazo.

Abstract

This investigation takes as a reference studies carried out on the commercialization process, highlighting the importance of creating collection centers for agricultural products in order to facilitate and improve their distribution, as well as improve food security for the well-being of the inhabitants of the Cebadas parisha certain region. On this basis, within the research process an option that would provide satisfactory economic and social results is proposed, as a result of the feasibility project and initial management of the collection center for agricultural products of the Corporation of Barley Producing Indigenous Organizations of the Chimborazo Province. It was verified that, since the year 2018, when this type of collection center was created, there is no evidence that a feasibility and management study had been carried out. The study would contribute to achieving a profitable commercialization of mainly potato, corn and fava bean products that have high levels of production and demand. For this purpose, this work develops a non-experimental, longitudinal research, from a qualitative-quantitative approach, with a descriptive scope, and with the use of inductive-deductive and analytical-synthetic methods. Data from primary and secondary sources, from the inhabitants of Cebadas and their perception of the services and management of the collection center, was collected through a structured survey, at a Likert scale. For the non-participatory observation guide, to obtain information for the technical study, the SPSS version 24 was used to process the data. The results determined the feasibility and management that will ensure a profitable marketing. Consequently, it was concluded that the execution of the project is feasible.