Proyecto de factibilidad para la exportación de pitahaya de la “Asociación de Productores y Comercialización de pitahaya y otros productos Palora” de la provincia de Morona Santiago hacia Singapur

Abstract

Pitahaya is a flagship product that has been promoting in Palora city. For this reason, it is vital to support the farming and marketing of this product. Given this reality ECORAE was added to this central logic of changing the production model in addition to reaching new markets initiative. It is important to promote national and international marketing to avoid economic losses as the product because of the great increase in production. Market research shows that it is feasible in Singapore, it’s totally urban and agriculture has not forced to import all their food products, in addition, it is known that exists unmet demand to cover. It is technically feasible because it has support for the construction ECORAE processing plant and production already has it. The enterprise needs to qualify as export and comply with due process, plus oftener different certificates to enter the international market. Finally, the project provides profitability as well demonstrated with an internal rate of return of 51,8 percentage and a cost-benefit ratio of 1,13. This shows that this project is feasible providing viable partner that solution form this organization.