Propuesta de mejoramiento económico y social de los clientes de BanEcuador, cantón Guano, año 2016.

Abstract

The objective of the degree work is the "Proposal for economic and social improvement of BanEcuador clients, Canton Guano, 2016". The Population under study is the people who accessed the line of credit for enterprises, whose number according to BanEcuador in the period between January and December 2016 is 350 clients, obtaining a sample to gather information from 200 clients. The methodology used is a quantitative approach, economic and social variables will be measured in the beneficiaries of agricultural and livestock credits, which will analyze indicators such as: number of credits delivered, number of agricultural credits, number of livestock credits, number of hectares intervened with credit, number of type of production, number of main products produced and number of types of social benefits derived from the credits. From the research carried out, it was established that the loans granted by BanEcuador were very useful for the beneficiaries of Canton Guano, since 97% of them consider that these resources allowed them to improve their economic situation with respect to their income. It is recommended to permanently monitor the use of resources granted as agricultural and livestock credits in BanEcuador, to determine the impact they have on the beneficiaries, as well as the acceptance of the population of Guano Canton, of financial products granted by from the agency.